Specialties: Boardroom Editing and PR consultancy for organizations in IT, Finance and High Tech.
Theo Loth (1955) is an experienced copywriter and communication consultant for IT and IT related companies. After his studies in Dutch language and literature at the Universiteit van Amsterdam he has contributed to NRC Handelsblad and Trouw as a freelance journalist. After that he has been a marketer with the consumer and business media of VNU for several years. From 1988 he is a self-employed specialist in the field of PR, copywriting and consultancy.
Theo Loth is specialized in explaining high-tech to stakeholders: press, decision makers, advisors, analysts, customers, users and personnel.
His expertise is in the field of Customer Contact, Social Media, Information Security, Cloud Computing, IT Governance, IT Management, eBusiness, and Business Intelligence. Loth is familiar with topics such as the implementation, the use and the management of new technology.
Loth works or has worked for innovative and leading companies, including Aspect Software, BurntOak, CA Technologies, EY, Exact Software, Fortinet, g-company, Geefirm, Getronics, HPE, IBM, Kahuna, Microsoft, Northwave, Qualys, Siemens, Systemation, Valid, Valori, VNU BPA. He published (by-lined) editorial content in Adformatie, AGConnect, Banking Review, Contact Center Magazine, FD, InfoSecurity, Security.nl, De Telegraaf, De Volkskrant, and Telecommerce Magazine.
He has in-depth knowledge and long time experience in the IT market in general and the Customer Contact Software and the Cloud Computing industries specifically (being the founder of EuroCloud Nederland – www.eurocloudnl.eu) and as a member of the organizing committee of the ICT Tafel of the exclusive Industrieele Groote Club – www.igc.nl). Also, Loth is co-founder of First Life (www.firstlife-net.nl), the network community for the IT industry in The Netherlands.
