# Kaj Kandler (@kajkandler.bsky.social)

Profile: https://sifa.id/p/kajkandler.bsky.social
Headline: I make people famous on Google
Location: Berlin, Berlin, Germany

## About

Kaj Kandler is an expert in digital persona optimization. Mr. Kandler optimizes digital personas for coaches and public speakers.

Mr. Kandler elevates their digital persona through clarity and consistency of message. He helps public personas build a brand that search engines understand.

Search engines like Google Search will recognize consistent information as factual. Google shows a rich knowledge panel for the brand based on factual information.

"In an age of search, a well-known digital persona is an essential tool for personal branding"
\- Kaj Kandler

## Career

- **Entrepreneur & Digital Persona Optimization Expert at Entity Garden** (Jan 2024 - Present)
  Berlin, DE
  Educating Google with consistent information about notable people.
  
  When Google recognizes consistent information, it will recognize it as factual.
  
  Given enough factual information and notability, Google will show Knowledge Panels in the search results for the brand name.
  
  Services provided:
  \- Providing Brand Entity audits
  \- 1:1 Coaching for Personal Branding
  \- Brand Entity Monitoring
- **Director of Technical Enablement and Integrations at NewStore, Inc.** (Apr 2016 - Jun 2021)
  Berlin Area, DE
  Managed up to three teams, a total of 11 software engineers.
  \- Developed the documentation for the new platform from the ground up
  \- Shaped product development for APIs
  \- Managed full stack development teams for mobile checkout and payments
  \- Responsible for people development and hiring new team members
- **Integration Manager at Black Duck Software, Inc.** (Oct 2008 - Mar 2016)
  Burlington, MA
  \- Managed a team of 4 software developers
  \- Created integrations between Black Duck's products and various tools in the software development process, such as
  \- continuous Integration systems,
  \- IDEs, or
  \- dashboards
  \- Responsible for 10+ integration products  Furthermore responsible for architecting and implementing a scalable SAAS front end for the Black Duck Knowledge Base in the Cloud.
- **Owner and Chief Screencast Wrangler at Conficio** (Jan 2003 - Dec 2008)
  Melrose, Massachusetts, US
  \- Developed a video based system for software documentation and help
  \- Optimized for low Internet bandwith
  \- Optimized for low effort to create and edit videos
  \- Evangelized and marketed the product
  \- Developed software based on Wordpress and Joomla
- **Solutions Consultant at Black Duck Software, Inc.** (Nov 2006 - Sep 2008)
  Burlington, MA
  Performed professional services for clients of Black Duck Software
  \- Analyzed source code for evidence of published third party software
  \- Engagements were often preparations for major distribution deals, venture capital investments or merger and acquisition events
- **Technical Solutions Consultant at OATSystems, a division of Checkpoint Systems** (Jun 2005 - Apr 2006)
  Waltham, MA
  Provided professional services for RFID solutions
  \- Implemented customer specific scenarios based on OAT System's RFID  middleware
  \- Customized workflow and framework for clients
  \- Implemented successfully with customers in Brazil and Europe
- **SQA Manager US, Co-Founder at Skyva International, LLC** (Jan 1997 - Sep 2002)
  Cambridge, MA
  \- Managed functional testing, performance testing, concurrency testing
  \- Planned and managed release schedule for the business application framework
  \- Managed projects for  custom applications All software was Multi-User, Client-Server and Java based. Co-developed patented business application framework.
- **Development Manager US for R/3 EH&S at SAP Technology, Inc.** (Jul 1996 - Dec 1996)
  Foster City, CA
  \- Provided Development Support for US Customers.
  \- Built a new team for US specific development of the Environment, Health & Safety (EH&S) component of SAP R/3
- **Senior SAP Developer at SAP AG** (Sep 1990 - Jun 1996)
  Waldorf
  ABAP IV and C development, Training, Consulting.
  \- Developed multiple releases of graphical scheduling and planning boards for production planning
  \- in discrete manufacturing and
  \- in process industries (modules PP, PP-PI)
  \- Trained pilot customers on the new components
  \- Consulted customers and partners on implementation projects
  \- Architected and implemented new module "Environment, Safety & Health" (EH&S) for the process industry

## Projects

- **Plan-B for OpenOffice.org and Libreoffice** — http://plan-b-for-openoffice.org/index (Jan 2003 - Dec 2017)
  Learning software through recorded screen videos is most effective and efficient.
  
  Plan-B makes videos for all features of an application, not just some basic introduction. This project demonstrates how to use this technique in a comprehensive manner.
- **Vulnerability Plugin for Jenkins** — https://www.blackducksoftware.com/vulnerability-plugin (Jun 2015 - Apr 2016)
  This plug-in enables you to: Integrate with free-style jobs and Maven jobs in Jenkins, Support Maven and Gradle build environments. Map Maven GAVs to open source software found in the build to Components/Versions from the “Black Duck KnowledgeBase” metadata, Create a report highlighting known vulnerabilities reported against the open source software components found in the build.
- **Black Duck Hub plugin for Jenkins CI** — https://www.blackducksoftware.com/products/black-duck-hub (Sep 2014 - Apr 2016)
  This plugin automates the code scan with Black Duck Hub to discover open source and manage security risk and vulnerabilities. The Black Duck Hub helps software development organizations to identify and mitigate open source related risks across application portfolios.
- **Black Duck Protex Plugin for Jenkins CI** — https://www.blackducksoftware.com/products/black-duck-suite/product-integrations (Aug 2013 - Apr 2016)
  This plugin automates the code scan with Black Duck Protex to discover open source and manage obligations and conflicts with the Black Duck Suite, an Open Source governance solution.
- **Black Duck Code Sight** — http://www.blackducksoftware.com/code-sight (Nov 2010 - Dec 2013)
  Black Duck® Code Sight™ is a search engine for source code. It is scalable, syntax-specific (43 languages) and can be used to search personal codebases, team codebases, and Enterprise-wide code repositories.
- **Black Duck Code Center plugin for Jenkins** — https://www.blackducksoftware.com/products/black-duck-suite/product-integrations
  This Jenkins plugin automates the request of components in BD Code Center, which are used in a Maven or Gradle build. This automation makes the Open Source Governance process always current and streamlined.

## Skills

### Other
- agile
- Agile Methodologies
- Agile Project Management
- Change Management
- Cloud Computing
- Coaching & Mentoring
- Consulting
- Enterprise Software
- Entrepreneurship
- Integration
- Java
- Knowledge Graph Optimization
- Leadership
- Management
- Management Consulting
- Natural Language Processing (NLP)
- Open Source
- Open Source Licensing
- People Development
- People Management
- Personal Branding
- Product Management
- Project Management
- Sales
- Schema Markup
- Scrum
- Search Engine Optimization (SEO)
- Software Architectural Design
- Software as a Service (SaaS)
- Software Development
- Software Engineering Practices
- Software Project Management
- Software Quality Assurance
- Software Solution Development
- Software Testing
- Technical SEO
- Testing
- Web Applications

## Credentials

- Content Optimization Masterclass — Surfer (Feb 2025 - Feb 2027) https://credsverse.com/credentials/9b12d899-e710-42b3-a355-08fa62c2f27b?preview=1
- LinkedIn Fundamentals Course — LinkedIn (Nov 2024) https://buildyourvoice.linkedin.com/student/award/hNT5jAdM2qhft4VaF511ntsf
- Data Science Bootcamp — WBS CODING SCHOOL (Jan 2023) https://drive.google.com/file/d/1Hk7CIXDobYMQR4LHu706KEFrn786RdRG/view?usp=share_link
- Statistics Foundations 3 Using Data Sets — LinkedIn (Dec 2022) https://drive.google.com/file/d/1P7a_Lc2g3j5TdnUmRloXRpkibSSnFvsw/view?usp=share_link
- Statistics Foundations 4 Advanced Topics — LinkedIn (Dec 2022) https://drive.google.com/file/d/1VBlbFRw9ykDKzY90Os4-KwkQa7p9AmMa/view?usp=share_link
- Statistics Foundations: 2 — National Association of State Boards of Accountancy (Oct 2022) https://drive.google.com/file/d/1I5-B2lg-pe-LrsL9K3JaENDrbgq5uHj6/view?usp=sharing
- Statistics Foundations 1 — National Association of State Boards of Accountancy (Oct 2022) https://drive.google.com/file/d/1UShJKIkShRqAkH6Sjv_TWXXZmqSSpCmy/view?usp=sharing
- The Data Science of Experimental Design — LinkedIn Learning 2 (Oct 2022) https://drive.google.com/file/d/1mB6tsJQ0OVmmjEA93uKqjGXbV8rXaWd9/view?usp=sharing

## Education

- **Karlsruhe Institute of Technology (KIT)** — Diplom (1982 - 1990)
  Thesis work at the Forschungszentrum fuer Informatik (FZI).
  Activities & Societies: Fachschaft for Informatik
- **Gutenbergschule Wiesbaden** — German Highschool Diploma (Abitur) (1976 - 1982)

## Involvement

### Volunteering
- Melrose Running Club (MRC) (Oct 2006 - Oct 2015)
  Treasurer for Races
  The MRC organizes annually the Melrose Run for Women, 3.5 mi road race on Mothersday, and the Assault on Mt Hood, 3.5 mi cross country race, second Saturday in December.

## Languages

- English (native)
- German (native)

## Links

- Personal Website: https://kajkandler.com/
- My Consulting Business: https://entitygarden.com/
- LinkedIn: https://www.linkedin.com/in/kajkandler/