# Sebastian Herold (@finest.day)

Profile: https://sifa.id/p/finest.day
Headline: If you're just looking at what exist, you can't build anew.

## About

Cultivate meaning in a rapidly changing world. Finding answers to questions we don't yet know we need to ask.

I'm good at translating complex ideas into messages that stick. **Specialized cognitive profile** and **hypercurious mind**. Many years of experience working on both the agency and corporate sides.

\**My traits:**

\* scanner personality
\* able to permeate mental silos
\* highly empathetic
\* bridge builder and intermediary between specialists
\* free-associative thinking and unconventional pattern recognition
\* crisis-proof, resilient, and quick-thinking

For more information or requests, let's have a talk.
👉🏻 hihoware.you

​

## Career

- **Copywriter & Strategic Narrative Creative at Self-employed** (Jan 2010 - Present)
  Remote
- **Copywriter at HEINE Optotechnik** (Oct 2022 - Dec 2024)
  Full-time · On-site
- **Barefoot Running Coach at Vivobarefoot** (Jan 2014 - Jan 2020)
  Remote
- **Chief Herald Monkey of Luna Sandals Germany at luna sandals LLC** (Feb 2013 - Jan 2020)
  Remote
- **Natural Movement Coach at Self-employed** (Jan 2013 - Jan 2020)
- **Content Marketing & Copywriter at Mindshift Gear** (Jan 2015 - May 2017)
  Full-time · On-site
- **Barefoot Running Instructor & Coach at Bareformance - Biokinematic Solutions & Movement Clinic** (Jan 2013 - Jan 2015)
  Remote
- **Content Writer, SEO Writer & Translator at Medium.com** (Jan 2013 - Jan 2015)
  Freelance · Remote
- **Freelance Writer at well media GmbH** (May 2013 - Jul 2014)
  Freelance · Remote
  Published several long-form magazine articles.
- **Copywriter & Creative Advisor at Designliga** (Mar 2014 - May 2014)
  Freelance
- **Copywriter & Creative Advisor at berger baader hermes GmbH** (Jan 2013 - Mar 2013)
- **Sales Representative at Runnerspoint München Marienplatz** (2010 - 2013)
  Munich, DE
- **Web and Print Designer at Recruitwerk** (2004 - 2005)
- **Film Editor at Sky Germany** (Jan 2003 - Jan 2004)
- **Copywriter at Sepp Magazin** (2002 - 2003)
  Munich, DE
  Classical editorial work: investigation, writing, interviews and too much coffee.
- **Web and Print Designer at Kirchgruppe / Taurus Media Technik** (Jan 2000 - Jan 2002)
  Full-time

## Skills

### Technical
- Corporate Storytelling
### Business
- Blogging
- Content Strategy
- Customer-Relationship-Management (CRM)
- Digital Strategy
- Email Marketing
- Online Marketing
- Public Relations
- SEO
- Social Media
- Social Media Marketing
- Suchmaschinenoptimierung (SEO)
### Creative
- Adobe Photoshop
- Brand Development
- Brand Strategy
- Content Writing
- Copywriting
### Interpersonal
- Coaching
- Communication
- Public Speaking
- Research
### Community
- Community Building
- Community Engagement
- Community Management
- Community Strategy
### Other
- B2B & B2C Marketing
- B2C-Marketing
- Bloggen
- Campaign Management
- Coaching & Mentoring
- Content-Strategie
- Corporate Identity
- Creative Writing
- Digitales Marketing
- E-Mail-Marketing
- Fitness
- GAIO
- Grafikdesign
- Handelsmarketing
- Internet-Content-Texterstellung
- Kampagnenmanagement
- Kreatives Schreiben
- Lifestyle Coaching
- Longform Writing
- Marketingstrategie
- Motivational Speaking
- Natural Movement
- Online Journalism
- Personal Training
- Persönlichkeitsentwicklung
- Social Networking
- Soziale Medien
- Soziale Netzwerke
- Thought Leadership
- Translations
- Vorträge

## Publications

- Über das Vorkrisenniveau — wortstoffhof.offprint.app (Aug 2026) https://wortstoffhof.offprint.app/a/3msivuqx4wo23-uber-das-vorkrisenniveau

## Education

- **Ludwig-Maximilians-Universität München** — German Studies and Literary Sciences (Jan 2009 - Jan 2013)

## Languages

- German (native)
- English (full professional)

## Links

- Mastodon: https://mastodon.online/@sherold (verified)
- linkedin: https://www.linkedin.com/in/sebastianherold
- Website: https://finest.day (verified)